Blog

By Ally Azzarelli The economic impact of sports tourism extends beyond a headline number. It gives city leaders a fuller view of how a sports facility attracts visitors, generates local spending, supports jobs, and advances community goals. Strong communities pair attendance data with a baseline, a clear definition of new

          New London Community Recreation Center in New London, Connecticut  By Ally Azzarelli A recreation center is a public asset, a service business, and a daily promise to residents. It needs effective programs, reliable staff, safe facilities, clear reporting, and a financial plan that supports community

By Ali Yenchick Minnesota has more than tradition on its side. In 2023-24, 58 Minnesotans played in NHL games, the most of any state, and Minnesota Hockey says 248 Minnesotans were playing Division I men’s hockey last year, nearly 20 more than Massachusetts and Michigan combined. That kind of talent

By Ali Yenchick Indiana isn’t just passionate about sports; it’s investing in the business of them. Indiana Sports Corp says sports have generated more than $5 billion in direct spending in the state since 1979. With sports destinations welcoming millions of guests each year, Indiana has become a serious player

By Ali Yenchick A 27,000-seat stadium campus. A 194-acre sports destination. A 190-acre multi-sport complex. A 166-acre planned build-out. In California, sports complexes don’t think small, and that’s exactly what makes the state such a powerhouse for tournaments, training, recreation, and community-driven development. Here’s just a sample of California sports

By Ali Yenchick Every child deserves to know how to swim—but for too many families, that life-saving skill is never passed from one generation to the next. That’s what Desiree “Des” Shirley is working to change through her first children’s book, Baby Learns to Swim. After years of helping people

                                           Legends Event Center in Bryan, Texas By Ally Azzarelli Not all foot traffic is created equal. A grocery store draws people in, gets them out fast, and sends them

                   Paradise Coast Fall Fest at Paradise Coast Sports Complex By: Ali Yenchick Fall has a way of bringing people together. Cooler temperatures, changing leaves, and a full calendar of seasonal traditions create the perfect backdrop for getting active, trying something new,

Virginia Beach Sports Center in Virginia Beach, VA By: Ally Azzarelli Virginia is home to sports destinations built to handle everything from weekend tournaments and league play to elite competition and community recreation. Across these six Mid-Atlantic venues, athletes, families, and event owners will find more than 50 outdoor fields