Improving communities through sport


Start-Up Operational Development

C2C Phase: Operational Development

New facilities are exciting... and maybe a little daunting. Reduce risk and increase performance with SFC by your side.

From ground breaking to grand opening, SFC’s proven process is designed to open your facility on time, on budget, and on pace for an incredible first year. We’ll build an operation ready to deliver long term performance – by your team or ours. 

We'll build your business while your facility is under construction.
Local Leaders + National Experts. That's a winning combination.
Drive Tourism. Develop Your Economy. Engage Residents... Or All Of The Above with SFC.
There's No Facility Too Big or Too Small For SFC To Manage
Previous slide
Next slide

While your sports, recreation, or events facility is being built, so too, should your business. The 12-18-month start-up time period prior to grand opening is one of the most critical phases in development. Clients choose SFC for Start-Up Operational Development services because of our extensive experience (50+ facilities), our pre-opening business development and marketing results, and to tap into the SF Network of talent, process, and leadership.

During Start-Up, SFC leads team development so your staff is recruited, hired, and trained, your brand and marketing systems are set up and activated, HR, legal, risk, finance, maintenance, and other systems are implemented, tournaments are booked and the grand opening celebration is planned. Proficient project and process management, leadership, and problem-solving are necessary to ensure each step is executed at the right time, by the right team members.

Using the SFC Operational Timeline, our team executes each task, process, and project so that the facility opens on time, on budget, and on brand. What’s more, you maintain control of your asset. With SFC’s service model, we report to our clients with full transparency and control. We become a well-oiled extension of your team to serve your community and future guests/customers.

Service Highlights

Service Duration:
12-18 months typically

Best Suited For:
Projects in Planning, Construction, or Development
Community Recreation
Sports Tourism

Led By SFC Executives:

Vice President, Sports & Entertainment Venues

This service centers around 10 primary areas:

  • Organizational Development
  • Operations Systems & Software Set-Up
  • Regional & National Marketing & Business Development
  • Local Marketing and Business Development Activation
  • Local Tournament & Events Program Development
  • Events Booking
  • Grand Opening Events Planning
  • Staff Placement, Training, & Development
  • Sponsorship Sales
  • Daily Operations Development

Let's create something today

Sandusky, OH

This 145,000 square foot sports complex features 10 full-size basketball courts which convert to 20 full-size volleyball courts.

Bridgeport, WV

The Bridge includes nearly 160,000 square feet of state-of-the art competition and entertainment space, fitness center, and competition pool.

Panama City Beach, FL

Publix Sports Park is a 210 acre park with 13 configurable fields located in Florida's beautiful panhandle.


Hoover Met Case Study

Your Championship Team

During SFC Start-Up services, your dedicated SFC Executive will meet with your team and other key stakeholder representatives through a schedule of weekly and monthly meetings, timeline reporting, and facilitate each sub-process. These sub-processes are led by SFC subject matter experts in marketing, finance, HR, legal, and more. Because of our extensive experience, our team is able to produce results, overcome challenges, and create systems that others cannot. Many clients elect to pair Start-Up Operational Services with our Full Time Management Package, however that is not required.


25 million guest visits each year


Relied on by financial institutions


Over 2,000 communities served

Way more than a newsletter.


Sand Mountain Park Case Study

Get Started Now!

Contact us using one of the methods below and we will get in touch with you ASAP!

Give us a call

Request a Call

Email Us

Hoover Met Case Study

Sand Mountain Case Study

Download our free

Sports Tourism Guide

Gated Content