Todd Yancey, Vice President of Venue Management, has 20 years of experience leading, developing, and producing experiential events in youth, amateur, and B2C markets with the past 10 years concentrated on venue management. Yancey specializes in client relationships, revenue generation, and efficient operations focused on customer experience.
In his current role, Todd develops and drives the national baseball/softball initiatives and partnerships for the SF Network while guiding multiple venue leadership teams to achieve their clients’ goals through the execution of key strategies, leading PBX Pickleball, as well as supporting venue development.
In previous roles, Yancey developed and led the Ballparks of America experience-Branson, MO, driving $2M in revenue in year 2; led the optimization of Elizabethtown Sports Park by driving revenue and controlling operations to achieve the client’s 5-year goal in first 3 years; was the Executive Vice President of Cal Ripken Major 70 World Series, an internationally attended and televised event; and partnered with MLS, CONCAF on events supporting emerging markets initiatives.
Notable Projects
- Ballparks of America- Branson, MO. *
- Elizabethtown Sports Park- Elizabethtown, KY
- Scheel’s Sports Park at Legacy Pointe, Springfield, IL
- Oasis Sports Complex – Marion, IL
- Paducah Sports Park – Paducah, KY
- Emerald Acres Sports Connection- Mattoon, IL
*Please note that an asterisk designates a project completed prior to joining SFC
