Services | ADvisory
Financial Feasibility Study
Set the foundation for your future project with SFC's expert advisors and real-world operating data
What are financial feasibility studies?
SFC’s Financial Feasibility Study is the most important document in the pre-development process because it translates vision into a defendable operating reality. At the center of this work is SFC’s detailed financial forecast, or pro forma, built from market intelligence, proprietary analyses, and the practical expertise of the industry’s leading operators of sports, recreation, and entertainment venues. Our forecasts are not theoretical models built in isolation. They are informed by the largest real-world operating dataset in the industry, including actual performance benchmarks tied to participation trends, pricing strategies, staffing structures, operating best practices, and marketing drivers that directly influence revenue and expense performance.
SFC’s financial feasibility studies are widely regarded as the most reliable and credible in the industry. Our pro formas reflect how facilities truly perform, what strategic actions drive stronger outcomes, and what risks must be addressed before capital is committed. The result is a forecast that gives clients, bond counsels, underwriters, investors, lenders, public partners, and development stakeholders the confidence to evaluate feasibility, structure funding, and move forward with a clear understanding of the project’s long-term financial outlook.
Service highlights
duration:
10–12 weeks
Best suited for:
Comprehensive concept validation
Financial projections
Led By SFC Advisory Experts:

Evan Eleff
Partner

Dan Morton
VP of Pre-Development Services

Ryan Schmidtke
Market Research Manager & Senior Business Writer
Not sure where to start?
Watch this video to learn which documents are essential when planning a recreation center or sports complex.
What you can do with a financial feasibility report
- Validate whether your proposed facility is financially viable and sustainable.
- Forecast revenues, expenses, and profit potential with detailed pro formas.
- Measure community impact through projected visitor spending and tax revenue.
- Strengthen funding and approval efforts with a credible, comprehensive report.
- Identify right-sized facility options to position your project to best pursue market opportunities.
- Plan for long-term success by understanding life cycle costs and a partnership strategy.
Our other advisory services
From sports venue financial feasibility studies to master planning, our advisory services focus on giving decision-makers the insights needed to move projects forward.
Why choose the Sports Facilities Companies
All sports venue financial feasibility studies we conduct and deliver are grounded in SFC’s proprietary real-world data, industry expertise, and strategies proven to reduce risk and improve outcomes.
Unmatched data resources
Our proprietary benchmarking tools and real-time data from 100+ managed venues and thousands of communities enable precise financial forecasting, accurate economic impact analysis, and actionable recommendations.
Comprehensive reporting
We deliver institutional-grade financial forecasting, including 5-year detailed cash-flow, 20-year outlook, real program planning, and competitor analysis.
Holistic & strategic approach
Beyond determining the feasibility of building a facility, we analyze programming, operations, market drivers, and community goals to ensure the project supports your broader vision.
Tourism & economic modeling expertise
We specialize in projecting hotel nights, visitor spending, and event draw, supported by detailed financial operating pro formas tailored to your project’s ideal business model.
Right-sized, strategic planning
Our approach incorporates stakeholder input, market realities, and site-specific considerations to deliver viable facility options, construction and start‑up costs, practical operating models, and a complete operating outlook.
See why we’re trusted by communities nationwide
“The SF Company has a deep bench, everything from the very front end, helping us understand what impact the facility is gonna have, making the selections of the materials and everything that really makes inner workings what it is, all the way to the back end, coming in here almost every day the last few weeks and meeting all the new people here. Everybody is taking ownership of it.”
Bart Lowen
Vice President of Development
Price Brothers
We’re so excited about the partnership with SFC because it gives us that professional management aspect. It’s the first time we’ve done this, so we need strong partners who know exactly what they’re doing and who are going to be in lockstep with us in the creation of the best customer experience. Working with SFC is the ideal partnership for that.”
Christine Rebout
Executive Director
Janesville Area Convention & Visitors Bureau
“The level of customer service and support that we got from their team, updates, timelines, feedback, research questions, things that help make the process extremely easy for us. It’s kind of unmatched.”
Ben Snyder
Executive Director
Grand Junction Sports Commission
Make data the foundation of your project
With SFC’s sports venue financial feasibility studies, you can move forward with a clear vision, a credible forecast, and business intelligence that you can leverage for funding.
Join the SFC team
Live the mission of improving communities through sports. Become a part of the Sports Facilities Companies team today.