Town of Frisco

SFA scope of work included a review of existing data review, site tour/stakeholder interviews, program analysis, and financial forecasting for the master plan. As requested in the RFP, SFA will continue to provide support with project implementation, financing, and operations.

Location

Specifications

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    The proven process behind every success

    Each successful project in our portfolio is the result of our proven Concept to Concrete methodology. This approach provides a data-driven roadmap that guides every facility from an initial vision to a thriving community asset.

    We conduct in-depth market and validation analysis, assess the competitive landscape, and evaluate trends to forecast use and demand.

    Marketing Feasiblility

    2 Months

    We create a detailed project timeline, refine the business model, establish public/private partnership structures, and develop the initial design concept and brand.

    Project Implementation

    2-18 Months

    We manage the selection of the architectural and engineering team, coordinate site due diligence, and refine the facility program specifications and budget.

    Pre-Design

    2-4 Months

    We serve as your owner’s representative, providing design consulting and value-engineering input to ensure the facility is designed for operational efficiency and peak performance.

    Design

    4-7 Months

    We develop a detailed business model, create individual-driven financial projections (pro forma), forecast the economic impact on your community, and devise a comprehensive feasibility report.

    Financial Feasibility

    3 Months

    We provide procurement and contracting oversight, monitor the master schedule, conduct project reporting, and support project closeout, making sure your facility is completed on time, within budget, and aligned with operational goals.

    Construction Commissioning

    4-7 Months

    Before opening, we develop and train the team, implement booking and marketing systems, and establish comprehensive safety, security, and risk management protocols.

    Operational development

    10-24 Months

    We manage all day-to-day activities, including event booking and business development, strategic marketing, financial reporting, and team development.

    Daily operations

    10-24 Months

    We conduct ongoing financial analysis, team evaluation, and guest experience reviews, leveraging data to continuously improve operational processes and financial outcomes.

    Performance Optimization

    10-24 Months

    Phase 1: Advisory

    Building a data-driven foundation

    The success of any facility is determined long before breaking ground. Our advisory phase is designed to mitigate risk and create a strategic plan for a financially viable and impactful community venue.

    icon marketing feasibility
    Market feasibility

    2 Months

    We conduct in-depth market and validation analysis, assess the competitive landscape, and evaluate trends to forecast use and demand.
    icon financial fesibility
    Financial feasibility

    3 Months

    We develop a detailed business model, create individual-driven financial projections (pro forma), forecast the economic impact on your community, and devise a comprehensive feasibility report.
    icon project implementation
    Project Implementation

    2-18 Months

    We develop a detailed business model, create individual-driven financial projections (pro forma), forecast the economic impact on your community, and devise a comprehensive feasibility report.

    Phase 2: Development

    From planning to delivery

    With a solid plan in place, our development team provides expert owner’s representation and oversight, guiding the design and construction process to protect your interests and investment.

    icon pre design
    Pre-Design

    2-4 Months

    We manage the selection of the architectural and engineering team, coordinate site due diligence, and refine the facility program specifications and budget.
    icon design
    Design

    4-7 Months

    We serve as your owner’s representative, providing design consulting and value-engineering input to ensure the facility is designed for operational efficiency and peak performance.
    icon construction
    Construction Commissioning

    4-7 Months

    We provide procurement and contracting oversight, monitor the master schedule, conduct project reporting, and support project closeout, making sure your facility is completed on time, within budget, and aligned with operational goals.

    Phase 3: Management

    Launching and optimizing for peak performance

    A successful grand opening is just the beginning. Our management phase focuses on implementing proven systems to drive revenue, deliver exceptional experiences, and maintain long-term success.

    icon operational development
    Operational development

    10-24 Months

    Before opening, we develop and train the team, implement booking and marketing systems, and establish comprehensive safety, security, and risk management protocols.

    icon daily operations
    Daily operations

    10-24 Months

    We manage all day-to-day activities, including event booking and business development, strategic marketing, financial reporting, and team development.
    icon performance optimization
    Performance Optimization

    10-24 Months

    We conduct ongoing financial analysis, team evaluation, and guest experience reviews, leveraging data to continuously improve operational processes and financial outcomes.

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