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Expert insights and strategies shaping the sports, recreation, and entertainment landscape

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On-Site Entertainment for Sports Facility Guests

Guest post written by Johnny Crosskey, SEO & Content Specialist, The Sports Facilities Companies.  Providing a great tournament experience goes beyond serving the athlete. Many of the families attending tournaments have at least one child not participating in the event. The average tournament (basketball, baseball, lacrosse, etc.) takes place from 3-4

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Security Technology to Protect Your Facility, Employees, and Guests

Guest post written by Johnny Crosskey, SEO & Content Specialist, The Sports Facilities Companies.  Keeping guests and employees safe is paramount for all venues. And while safety can’t be guaranteed, new tools are empowering facility operators to detect issues in real-time and implement solutions quickly. At the forefront of security innovation

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Improving Guest Experience with Augmented Reality

Guest post written by Johnny Crosskey, SEO & Content Specialist, The Sports Facilities Companies.  Augmented reality (AR) is not new to American football viewers, although they may not realize it. Introduced in the fall of 1998, the 1st & ten line has allowed television viewers to know the spot the offensive

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Building a Customized Experience with Geofencing

Guest post written by Johnny Crosskey, SEO & Content Specialist, The Sports Facilities Companies.  The guest experience no longer has to be “one-size-fits-all” as new innovations allow venues to provide spectators and athletes with the exact information they need at the precise moment that they are ready to take action. New

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Indoor Wayfinding for the Facility of the Future

Guest post written by Johnny Crosskey, SEO & Content Specialist, The Sports Facilities Companies.  With tons of people walking around and numerous games taking place simultaneously, sports venues can be confusing to navigate. While having signs and venue hosts guiding guests is essential, there’s an opportunity to use technology to build

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Using Venue Apps To Improve Guest Experience

Guest post written by Johnny Crosskey, SEO & Content Specialist, The Sports Facilities Companies.  Sports venue mobile apps have become a central part of providing a distinctive guest experience largely because of their versatility. Apps can enhance a variety of customer-focused initiatives including wayfinding, point of sales, fan engagement, marketing and

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The Importance of the Venue Planning Process

Guest post written by Cameron Connelly, Content Marketing Intern, The Sports Facilities Companies.  Venue planning is a lot like arranging a wedding’s seating arrangements. It may seem like a simple task at first, but once you get started you realize just how much thought and effort needs to go into it

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Innovations in Youth Sports Venues

Guest post written by Cameron Connelly, Content Marketing Intern, The Sports Facilities Companies.  Renowned economist Theodore Levitt once said, “Creativity is thinking up new things. Innovation is doing new things”. It takes a creative person to think up an innovative idea and it takes an innovator to implement the creative idea,

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Common Pitfalls in the Development Process of a Sports Facility

Guest post written by Cameron Connelly, Content Marketing Intern, The Sports Facilities Companies.  Bringing a youth sports facility to your community can be incredibly rewarding, however, it’s not without its challenges. There are many steps and decisions that need to be made throughout the process. If any are done incorrectly, it

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